1. Intolerant Executive Leadership: The executive team exhibits a lack of understanding of the industry, sales, and marketing and generally refuses to listen to those who do. This can lead to frustration and low morale among employees who are knowledgeable and passionate about their work.
2. Reactive Leadership: Decision-making at the executive level tends to be reactive rather than proactive. The absence of a well-thought-out direction or vision for the brand and product can create uncertainty and hinder long-term growth and innovation.