To me, the unpredictability of a startup is what makes working at one fun. There is guaranteed pivoting, strategic updates every 6 months, role changes and tons of new hires. This all makes being a part of the Limelight team anything but mundane, but at the same time can be seen as a negative.
The biggest pain point I’d say, something that is known and currently being addressed, is realistic goal setting and project scope. Of course, this is something that comes naturally when building a company from the ground up, but an issue nonetheless.