Copywriter
First time poster

How is everyone using AI at work (specifically if you’re using it for concepting, writing scripts/headlines, etc)? Definitely been hesitant to embrace AI especially at work. I’d love tips on how to maximize it and if there are any trainings you recommend!

4
  1. Anonymous User 1

    I use it to get a first round of things, mostly for platform lines and headlines, just to get me going and not thinking about the empty paper.

    5
    Associate Creative Director 1

    This.

    3
  2. Leo Burnett 1

    First round of creative. A way to kick start thoughts. Good for research, especially internal docs if you’re in-house (even if you aren’t). Good for organizing things, too.

    3