Is it true that Rolex will allow a dial swap for datejust as at time of service?

My wife shock dropped this one on me for a milestone anniversary. No questions. No hints. Reached out to a fellow watch nerd buddy, got some insight, and pulled the trigger. It blew me away. Had been on my list for years. Our kid’s birthdays are on the back, in the same format as our wedding date on my cartier ring. Will enjoy it forever and wear it into the ground.

Got the call.

Anyone here work with independent watchmakers for bespoke watches? How was the experience, process, and ultimately the watch? Looking at Laine, Sartory Billard, open to other suggestions!