Odd process with a few red flags.
Initial phone screening felt rushed and impersonal. The interviewer also revealed several details that were not noted in the job description.
The first was that this role was going to be part of a department shift, which would be as a Content Strategist. This is part of an apparent move to reduce technical SEO as part of the job responsibilities.
As well, the company was transparent about an initial trial period for new employees where in which the company could let them go if they don’t “pass” their tests or meet immediate standards. Communicating about an eagerness to immediately fire new employees, however indirectly, is an ugly process no matter how it’s rationalized.