I applied through friend referral. I contacted the HR with my resume and cover letter enclosed and then schedule the interview with the recruiter. And I had a phone interview after that. The interview was through phone call, it took about 30min. They asked me to go through my resume and asked me why would I apply the marketing related job while pursuing a Finance degree. And then they asked me some basic skills questions. The entire process went pretty well. It took 3 days to get the offer.