"When you interview with an ad agency or other business for a copywriting position, the interviewer will ask questions that will determine whether you have the writing skills and advertising knowledge to write material that will help the the agency's clients sell their products. Prepare to present samples of your work and describe the techniques you used to make your material appeal to its target audience. You may be asked situational questions such as how you would use different forms of media to increase the appeal of a product to a range of consumers."
I was given a dummy brief and asked to work on it prior to the interview. During the interview, I was asked to explain my thought process. It was quite an interesting approach in that it allowed me to highlight my skills while working within their requirements. I was also asked questions to test my analytical and problem-solving skills. They would set the scene for a specific problem and ask me to propose viable solutions.
When have you had to defend your work? When have you had to overcome an obstacle at work?
Questions were straightforward; no "tricks." Most centered around my experience and how I would lead the transition from print to digital.
Q: How has your experience been working freelance?
Tell me about your copywriting background
How do you deal with giving and receiving feedback?
What are the steps you follow to write a piece of content?
Why should I hire you
All questions were standard questions about professional background.
There were a few questions about working with clients and mixed teams.
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