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Here is the ridiculous prompt: (oh yea after you prepare this...they can take your ideas and implement them even if you don't end up taking the job) Develop a comprehensive 6-month Marketing Plan for the stores. Identify areas where the efforts can benefit both stores, and areas where they differ and require unique strategies. Please provide specific examples incorporating the following: How would you increase customer count (number of customers who come in the door)? What would you do to increase basket size (average dollars spent)? Top 3-5 external partnerships/sponsorships? Top 3-5 ideas for in-store events? What would community outreach look like? Please include a social media plan for Facebook and instagram. How would you work with the product teams to gain their support for your vision?
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Field Marketing Associate

Interviewed at Whole Foods Market

3.6★
Dec 15, 2015

Here is the ridiculous prompt: (oh yea after you prepare this...they can take your ideas and implement them even if you don't end up taking the job) Develop a comprehensive 6-month Marketing Plan for the stores. Identify areas where the efforts can benefit both stores, and areas where they differ and require unique strategies. Please provide specific examples incorporating the following: How would you increase customer count (number of customers who come in the door)? What would you do to increase basket size (average dollars spent)? Top 3-5 external partnerships/sponsorships? Top 3-5 ideas for in-store events? What would community outreach look like? Please include a social media plan for Facebook and instagram. How would you work with the product teams to gain their support for your vision?

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