One of the MANY: A campaign sends a group of leads an email once every other day for 3 days. Each email has a 28% reply rate. A lead cannot reply to an email after the next one in the campaign is sent (e.g. someone cannot reply to Email 1 after Email 2 has been sent). And if a lead does reply to an email, they are taken out of the campaign and stop getting messages. What is the probability that a lead will not reply to any email? What is the probability the lead will reply to either the second email or the third email?
