Growth Manager Interview Questions

1,730 growth manager interview questions shared by candidates

Idea #3 - Free Trial Background None of Course Hero’s documents are given away for free. Users either need to purchase a subscription or upload their own content in order to get full access to the site. You’ve heard time and time again the request for a free trial. You are considering implementing a free trial where users can fully access 3 documents of their choice before paying or uploading documents to gain full access. Assignment Briefly explain whether or not you suspect a free trial like this will be successful. What assumptions do you need to make about our users to have confidence that this change would be successful? Given those assumptions, how do you think a change like this would impact Course Hero’s key metrics, specifically (i) account creations, (ii) subscription payments and (iii) document uploads to Course Hero?
avatar

Product Manager - Growth

Interviewed at Course Hero

3.9
May 8, 2016

Idea #3 - Free Trial Background None of Course Hero’s documents are given away for free. Users either need to purchase a subscription or upload their own content in order to get full access to the site. You’ve heard time and time again the request for a free trial. You are considering implementing a free trial where users can fully access 3 documents of their choice before paying or uploading documents to gain full access. Assignment Briefly explain whether or not you suspect a free trial like this will be successful. What assumptions do you need to make about our users to have confidence that this change would be successful? Given those assumptions, how do you think a change like this would impact Course Hero’s key metrics, specifically (i) account creations, (ii) subscription payments and (iii) document uploads to Course Hero?

Viewing 731 - 740 interview questions

Glassdoor has 1,730 interview questions and reports from Growth manager interviews. Prepare for your interview. Get hired. Love your job.