Tell me about your current role.
Marketing Project Interview Questions
604 marketing project interview questions shared by candidates
For this exercise, imagine you have been asked by senior leadership to evaluate what has happened in the Floorcare category over the last 12 months and provide recommendations for how Dyson can grow given the competitive environment. Attached is a snapshot of market share for the Floorcare category. It includes the performance of each brand over the past 12 months compared to the prior 12 months. In 30 minutes and five slides or less, please present the following: 1) What is the role of each of the brands within the Total Floorcare category? Please visit stores and websites to understand the brands and how they differentiate themselves from other brands and in which categories they have a competitive advantage? How has this changed over the last 12 months given the data in the attachment? 2) What is the role of Dyson in each of these categories? How has this changed over the last 12 months given the data in the attachment? 3) What do you think are the strengths, weaknesses, threats and opportunities for Dyson over the next 12 months?
Basic Marketing PM questions you could google. Nothing out of the ordinary at all.
Whats your Experience? Why you want to work in this company?
How would you approach the project management of a global content campaign? How would you measure success of the campaign? Why are you interested in a role at Kantar (vs. any other FTC they are looking at)?
how do you juggle multiple priorities? how do you handle demanding stakeholders?
Tell me about a time where you had to tell a story using data.
The interviewer asked me the exact types of multimedia I produced in my previous jobs.
How do you work with someone who may not be open to change?
Can you give me an example of a time when you disagreed with a colleague and how you found a resolution?
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