Every question was unexpected - the vast majority could have been answered through even the most cursory glance at my CV. For example, I was asked how I would handle writing copy for in-store catalogues given that I 'had no experience outside digital'. I pointed out that I actually had five years of experience with a mail order company, for whom I wrote at least two 70-page catalogues per year, one of which won an industry award.
How do you go about prioritizing projects given limited resources? Apparently my reply about aligning with department or company goals wasn't sufficient because the interviewer then asked "Say the projects didn't support any larger goals"
Describe a time where you were faced with a problem at work and how you dealt with the situation.
What was my experience in online merchandising.
Where do you see yourself in 5 years?
What experience do you have that pertains to this role?
The usual, competency questions as well as a run through your CV Case Study = 20 minute presentation with Q&A's after
Who are Harrod's competitors?
Complete a case study with limited info they provide you to see how you go about providing solutions. This wasn't difficult for me since I do this daily but I can see how others can have trouble.
Why do you think you'd be a good fit? Tell me about your work experience? Tell me about awards you have won? Tell me how you work with others? Pretty basic questions that were asked repetitively.
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