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Trainee Marketing Interview Questions

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1,052 trainee marketing interview questions shared by candidates

1st interview: What are your interests outside of school? What's your favorite brand (besides AB) and why? Think about an area near your school that is known for restaurants, bars, etc. How would you establish a new bar there, how would you differentiate yourself, and how would you market the beer? Tell us about a time you had trouble with a teammate. 2nd interview: They will ask you anything they want about your resume, how to market beer to a specific target group, give your opinion to another candidates answer, etc. There is no way to predict what questions will be asked, just know a lot about the beer industry, their company, and competitors. Also know all of the marketing campaigns for AB's major brands, and their competitors. Don't share an idea if you can't properly defend it.
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Marketing Trainee

Interviewed at Anheuser-Busch

3.5★
Oct 27, 2016

1st interview: What are your interests outside of school? What's your favorite brand (besides AB) and why? Think about an area near your school that is known for restaurants, bars, etc. How would you establish a new bar there, how would you differentiate yourself, and how would you market the beer? Tell us about a time you had trouble with a teammate. 2nd interview: They will ask you anything they want about your resume, how to market beer to a specific target group, give your opinion to another candidates answer, etc. There is no way to predict what questions will be asked, just know a lot about the beer industry, their company, and competitors. Also know all of the marketing campaigns for AB's major brands, and their competitors. Don't share an idea if you can't properly defend it.

The most difficult questions include one that asked why I want this job, which broke down into one asking if I wanted to keep pursuing a career of researching (which I have done so far) and the other asking my work experiences wouldn't be so different from a job I might get to do if I got an offer from this company. And the most embarrassing moment was where all applicants were asked to introduce themselves and they were acting on their "pickup lines", which were really awkward for all of us, including interviewers.
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Management Trainee Program/Sales & Marketing

Interviewed at Reckitt

3.8★
Dec 28, 2013

The most difficult questions include one that asked why I want this job, which broke down into one asking if I wanted to keep pursuing a career of researching (which I have done so far) and the other asking my work experiences wouldn't be so different from a job I might get to do if I got an offer from this company. And the most embarrassing moment was where all applicants were asked to introduce themselves and they were acting on their "pickup lines", which were really awkward for all of us, including interviewers.

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