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Current USA Snapshot
Current USA is a leading direct marketer of greeting cards and gift wrap, scrapbooking supplies, stationery, and home decorating items. It sells its products under brands Times to Cherish (scrapbooking supplies), Colorful Images (personalized address labels and other paper products), Lillian Vernon (gifts and home decor), and Current. The company also operates an outlet store in Colorado and a fundraising business that lets not-for-profit groups sell its products and share the proceeds. Founded in the 1950s, Current USA was initially run out of the basement of founders Orin and Miriam Loo. The company, which was family owned and operated until 1986, is a subsidiary of printing giant Taylor.
