3.0
Dec 20, 2018
Recommend
CEO approval
Business Outlook
Pros
Smart people in marketing and good branding. Many strong speakers like the CMO, Chief Data Officer and Industry leaders. Some teams are well resourced and put on great events or have cool sponsorships.
Cons
Marketing isn't unified and the way budget is distributed isn't optimal. We never had a marketing all-hands this year and because of that it feed disjointed sometimes. Couple that with a LOT of turnover around merger uncertainty and we are stalled in many areas.