Pros
I enjoy the culture of A Place For Mom. The company offers a valuable service, at no charge, to families in need of senior care advice and trains its advisors to be empathetic when discussing that advice. But though APFM fosters this empathetic attitude, it does so while stressing the sales culture; after all, if we don't make a sale by advocating and facilitating a move to a senior care option we haven't helped the family! I admire the transparency with which APFM works. There's an honest and open sharing of ideas, actions and news within the company. I also like the culture of optimism and positive encouragement practiced by the management.
Cons
Though APFM has enjoyed a deserved rapid growth, the 2015 regional quotas have become very difficult to reach.