Helping a senior and their family, or just making a buck? - Senior Living Advisor A Place for Mom Employee Review

1.0
Mar 21, 2025
Recommend
CEO approval
Business Outlook

Pros

The basic job is great. Helping families find options for their loved ones is fulfilling and you have the tools to do it for the most part. Working hours are reasonable, remote positions are great and the job isn't insanely difficult. Some managers are fantastic. Great first year pay and expectations. Probably a great job for people looking to get into senior living.

Cons

APFM has shifted entirely to a Corporate First mindset (Note, NOT a customer first mindset.) Employee, customer and prospect satisfaction and quality experience isn't even discussed, much less focused on. No fixed breaks or lunches. Your schedule will change daily, without warning. Lunches deviate on a day to day basis up to or over 90 minutes, breaks can deviate by more than that. They say this is to help with coverage, but coverage has never been an issue. This is purely to make scheduling easier for an outside team. Pay has actually gone down repeatedly and certainly hasn't kept up with inflation. There are NO performance reviews or conversations. They don't even notify you when your pay changes. They hide a lot of the changes in changes to the bonus structure, but it's still there. You will never, ever make as much money per year after the first year. It's extremely frontloaded for income. Hyper fixation on metrics without the rationality behind it. This isn't atypical in the industry, but a lot of the tracked metrics are entirely outside of your control. There's also a ton of micro tracking. If your monthly rate for something is 50%, but on a Tuesday you're at 40% for that day, even if you're at 60% the other 4 days, they focus on Tuesday. They do not understand how averages work, especially in small sample sizes. You will be micromanaged, you'll work at least a couple of holidays a year, the pay is below what you'd make in other Senior Living non-remote jobs, no schedule consistency and inconsistence company policies are a constant issue. Also, take a sick day? Are you SURE you were really sick enough to take a sick day? Because you can totally take them, but as a reminder, you'll probably make less money now because of it. (As if employees don't know how a commission pay structure works) And finally? The ELT is a joke for employees. Their entire focus is on the investors and entirely arbitrary financial goals that are based on nothing but wishful thinking. They're actively pushing AI, they're reducing spending while demanding more results. They send out emails after a poor month demanding that everyone really try to work harder in the future, despite the company being over set goals.

Explore other reviews about A Place for Mom

5.0
Jul 2, 2026
Recommend
CEO approval
Business Outlook

Pros

Meaningful work that helps families

Cons

Performance goals keep the team motivated and focused

2.0
Jul 9, 2026
Recommend
CEO approval
Business Outlook

Pros

The role allowed me to help families during important and emotional decisions.

Cons

It was difficult to stay motivated when the pressure kept increasing especially when balancing compassion for families with demanding targets.

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