Proud to say I work at Appfolio! - Anonymous employee AppFolio Employee Review

5.0
Sep 18, 2019
Anonymous employee
Recommend
CEO approval
Business Outlook

Pros

We take our work seriously but also like to have fun. A work-life balance is strongly encouraged here and I think that's an important factor in the company culture. I can work late sometimes, prior to a deadline but when I have a lighter workload I don't need to put in the long hours. I appreciate the autonomy and the trust that I will complete my projects

Cons

I work with a lot of really intelligent people that are super capable and driven. I think that there's some competition to shine in front of others which can sometimes be daunting but it's also healthy and pushes me forward

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5.0
Jun 17, 2026
Recommend
CEO approval
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Pros

Great people, team, and work environment/office.

Cons

Seems to be many changes with leadership/management

3.0
May 23, 2026
Recommend
CEO approval
Business Outlook

Pros

Frequent team outings and social events that help build relationships across the team. Generally a friendly, social environment!

Cons

The property management team is highly competitive when it comes to promotions, and I’ve seen BDRs remain in the same seat for years or eventually leave, as internal advancement opportunities can be limited. However, for top performers, there is promising upside, and you get to work with some of the best leaders in the organization. On the investment management team, leadership quality is more uneven, and there appears to be a lack of management experience, which has created gaps in coaching, accountability, and overall team development. As a result, performance outcomes have lagged, with the majority of BDRs and AEs struggling to consistently hit target. Team turnover has also been notably high, and leadership engagement only increased after a large portion of the team had already decided to leave, which by that point felt too late to rebuild morale or trust.

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AppFolio Response
3w
Thank you for sharing your feedback. It’s great to hear that you enjoyed our culture and team outings. We take your comments seriously – especially regarding the need for proactive management support, better coaching, and clearer advancement opportunities for our BDR and AE teams – and we are actively working to address these areas to ensure our reps feel supported and set up for long-term success. Thank you again for helping us improve, and we wish you the very best.
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