Fun, Positive Environment & the Software Sells itself - Inside Sales Representative I AppFolio Employee Review

5.0
Jul 28, 2020
Recommend
CEO approval
Business Outlook

Pros

AppFolio's culture is incredibly unique. The company hires sales reps that will add to the positive environment and get along well with current employees. It is honestly FUN to go into work every! Also, the sales department here is very different than typical sales departments - individual reps are willing and eager to help each other work deals, even when there is no incentive to them personally. We all just genuinely like to see other reps (our friends) succeed and hit milestones. It's an incredibly positive and motivating environment - lots of humor, laid back setting. Also, the product is amazing and essentially sells itself.

Cons

Only con I can think of is that it's an open work environment, so be prepared to sit very closely to your entire team. Everyone can hear you on calls - limited privacy.

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AppFolio Response
5y
Love hearing that you find our sales floor positive and motivating - there's nothing better than feeling connected to and motivated by your colleagues!

Explore other reviews about AppFolio

5.0
Jun 17, 2026
Recommend
CEO approval
Business Outlook

Pros

Great people, team, and work environment/office.

Cons

Seems to be many changes with leadership/management

3.0
May 23, 2026
Recommend
CEO approval
Business Outlook

Pros

Frequent team outings and social events that help build relationships across the team. Generally a friendly, social environment!

Cons

The property management team is highly competitive when it comes to promotions, and I’ve seen BDRs remain in the same seat for years or eventually leave, as internal advancement opportunities can be limited. However, for top performers, there is promising upside, and you get to work with some of the best leaders in the organization. On the investment management team, leadership quality is more uneven, and there appears to be a lack of management experience, which has created gaps in coaching, accountability, and overall team development. As a result, performance outcomes have lagged, with the majority of BDRs and AEs struggling to consistently hit target. Team turnover has also been notably high, and leadership engagement only increased after a large portion of the team had already decided to leave, which by that point felt too late to rebuild morale or trust.

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AppFolio Response
4w
Thank you for sharing your feedback. It’s great to hear that you enjoyed our culture and team outings. We take your comments seriously – especially regarding the need for proactive management support, better coaching, and clearer advancement opportunities for our BDR and AE teams – and we are actively working to address these areas to ensure our reps feel supported and set up for long-term success. Thank you again for helping us improve, and we wish you the very best.
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