New policies are restrictive - Sales Associate Athleta Employee Review

2.0
Jun 2, 2025
Recommend
CEO approval
Business Outlook

Pros

The team we've built here in Dallas is great - our GM is a good leader - shout out Janet. The two managers under her Naxiheli and Haneen are beyond helpful and super great to work with. Definitely have seen this store come through the trenches over the last 5 years!!

Cons

Our new "CEO" is proving very quickly through policy changes that HE doesn't know our brand and company and what we do and provide. He doesn't fit our culture or brand in anyway shape or form . We are not like the frufru brands he's likely used (given his history on linkedin) the only other con is that we lost a great leader in Hector and that role that he occupied as the AGM has been a revolving door. Its basically equivalent to the defense against the dark arts role in which there was a new person in that role every year....its getting old ....put someone in who can last

Explore other reviews about Athleta

5.0
Jun 30, 2026
Recommend
CEO approval
Business Outlook

Pros

Great discount, supportive environment, female centric, quality products.

Cons

There were mandatory quarterly meetings with lots of educational videos and role playing.

3.0
May 5, 2026
Recommend
CEO approval
Business Outlook

Pros

Very black & white on policies. You always know what is right or wrong.Operationally strong company that allows movement between brands. Decent pay if you advocate for yourself as an external, but don’t expect much once you’re in.

Cons

Company has changed direction so much since COVID. Seems like there’s no clear idea on who we are anymore.Senior leadership feels like a revolving door that only succeeds in spinning tires with no traction. We love to initiate something only to either sunset it months later or leave it in limbo(WellPro). The amount of stress pushed on stores to meet credit goals is absurd to the point it inspires unethical behaviors in certain stores.

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