Pros
- The audio engineering teams I've worked with at Avid are particularly strong and passionate about the products they create. Working along side people like that is inspiring. - The engineering management is strong, combining clear goals and directives with some flexibility to innovate. - The customers we support are also inspiring. You can't listen to the radio or go to the movies without encountering works of are that were created/edited/mixed in Pro Tools.
Cons
- Product roadmaps are not always clear and longer term goals seem difficult to resource. - Executive management seems out-of-touch with products, customers, and employees. - Very deep cuts into the US based teams over the past 5 years have created numerous challenges. - Very little confidence in executive management's ability to grow the business.