The internal execution model is extremely fragmented. There are so many concurrent initiatives that it’s nearly impossible to maintain ownership of meaningful work. Priorities shift constantly, often quarterly, leaving teams stretched across dozens of projects with no clear strategic focus.
There is also a disconnect between the company’s mission, “We set people free to do great work,” and the internal experience. In practice, processes and layers of approvals create the opposite effect.
Marketing, in particular, feels oversized relative to the decision making structure. With so many people involved in every step, progress is slow and heavily influenced by overlapping roles. Senior leadership tends to be overly involved in day to day decisions, resulting in a level of micromanagement that feels counterproductive.
Given the company’s strong reputation in the local community, the internal reality is surprising. The role experience does not fully match the expectations set during the hiring process.