Pros
Bizzabo's platform directly supports a well defined industry with a clear addressable market and pain to solve. Successfully pivoted during 2020 & 2021 to stay afloat and found its foot in the door a some incredible companies and was set up to continue to be a rocket ship. Pivoting is hard, so kudos to the company for achieving success. Incredibly strong culture and the values are not just preached, but are practiced. Company reviews are structured through the value system, and the culture is what held the company together for as long as it did.
Cons
Senior leadership bit off more then they could chew marketing areas of the platform that did not have a timeline to be built, and execution from the product team is slow and difficult to go to market with what is being built. The platform was 24-36 months behind at the start of 2023, and customers are churning as a result. Leadership is not transparent with the success of the business and has had multiple significant layoffs that really are causing pain for existing customers and employee morale is very low. Difficult to see upward trajectory for internal promotions. Senior Leadership is very defensive and takes two steps forward then three steps back without mea culpa statements, and refuses to "look backwards"