Pros
Still a strong brand. Smart, dedicated people who care about each other and about the quality of work they’re producing.
Cons
No coherence between what Forrester does and what Forrester advises other companies to do. Poor strategy and a lack of resources with which to execute it. Rock bottom employee morale after a long series of management mistakes resulting in layoffs. Declining flexibility and perks that formerly offset the underwhelming pay (this includes a new mandatory work-from-office policy just a year after a big PR effort around the rollout of ‘Anywhere Work,’ lol). The CEO doesn’t seem to understand how the various parts of the business fuel each other: the legs have been cut out from the services side of the business to focus on syndicated products, leading to instability in the company and customers who don’t understand why sales reps keep hounding them with stuff that they don’t want or need. It’d be one thing if it was working, but Forrester has seen a nearly 2% annual revenue DECLINE over the last five years, meanwhile alienating huge swaths of employees.
