Pros
You are a driven person who likes to see results. I believe it is a great company with a great product. Your benefits are outstanding. You are a part of a stable always growing company. GE is about innovation so there is always new innovations and ideas coming to the market. The employees you work with are bright and willing to share their knowledge. The position that I do, I work for the most part independantly. I have a car and expenses to cover my job appropriately. I make my own schedule but value my customers enough to make sure they are adequately handled. That is the pride that comes from myself and working for GE.
Cons
You are expected to give up you life for the job. Hardest job you could probably ever have if you do it correctly. If you are not self-motivated you will not succeed. You often are expected to work well beyond your hours and figure out how to do much of what you do on your own. See one, do on, teach one is a definite GE model. Often things are changed unexpectedly without much thought.