Pros
Pay is ok considering not very hard work, your customer base is mostly very cool people who you get to spend a lot of time with, the product is pretty neat.
Cons
Upper management has no idea what they are doing. The American CEO of this hobby company doesn't even participate or understand the hobby. The company itself continue to alienate the customer base because upper management doesn't understand or care to understand them and then punishes store operators when they can't meet unreasonable sales goals. Also, the management team and the store operator scene is very weird, everybody has divided into little groups that kind of worship different upper management people. If you kiss up enough to management and make enough friends, your production doesn't matter and you'll be rewarded. If you are independent and quiet, chances are you'll be alienated and eventually fired regardless of your production. It's a pretty messed up company which is exhibited by declining sales and rising turnover.