Vantara translated to Japanese must mean 'Bimyou'... - Anonymous employee Hitachi Vantara Employee Review

1.0
May 14, 2018
Anonymous employee
Recommend
CEO approval
Business Outlook

Pros

Bimyou literally means “subtle" in Japanese, however, it usually implies that something is a little off, and that maybe it’d be better to just do without it altogether. In its previous incarnation, Hitachi Data Systems was a somewhat scattered and chaotic place, but it had pockets of brilliance and optimism. The new Vantara seems to be about trying to stuff the prior chaos and brilliance into a hastily developed org structure that might have worked well in a very slow moving industry such as Automotive or Aircraft manufacturing. (Silo'd PM, Eng, Svcs & Support...) Market opportunities for Vantara are plentiful, but it's not obvious that the organization is able to pivot to meet such opportunities head-on.

Cons

New management appears to prioritize 'showmanship' over 'substance'. Need to have patience for the new org to start firing on all cylinders. Need to tolerate the on-going story about 'digital transformation' which seems fluffy. Questionable future- it's not obvious whether Vantara can maintain level flight.

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5.0
Jun 16, 2026
Recommend
CEO approval
Business Outlook

Pros

Good Technologies, great people, awesome experience

Cons

Limited in my scope of addressable accounts to sell into

2.0
Jun 26, 2026
Recommend
CEO approval
Business Outlook

Pros

Decent pay, average benefits, some autonomy to get things done

Cons

The entire leadership group that I was hired under was gone within 18 months and replaced but far worse examples. Micro-managing and then threatening corrective action plans as a means to force out those who they didn't like or earned too much. From a technology perspective, the storage products are average and inline with competition, but with far fewer reps in the field and no real marketing or inside sales to speak of, Hitachi Vantara is largely irrelevant in the Storage industry now.

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