Pros
Iconixx has a great company culture. This has been my first position where I truly felt the Leadership team actually cared about my career path, and didn't just use me as a pawn. Being a startup, you definitely have to bring you A Game - but as long as your open to constructive criticism and maintain a growth, business mindset - then this is the Eutopia of places to work. Leadership team makes sure employees are happy doing their job function, and are willing to be flexible based on your competencies. Leadership team provides Grade A coffee + snacks + free lunch on Fridays / Game room, so no boiler-room sweatshop atmosphere here. Great People, Great Purpose, Great Passion.
Cons
Not sure if it's a con, but one thing that would just put the icing on the cake, would be like 1 day/month or week where you could work remotely. Austin Traffic sucks, and sometimes working at home in the PJ's would be a nice relief -- Other than that there's not a single aspect of Iconixx that I would change