3.0
May 30, 2012
Former employee, more than 1 year
Recommend
CEO approval
Business Outlook
Pros
Krispy Kreme has outstanding doughnuts and their original glazed doughnut has national recognition.
Cons
Krispy Kreme has only one product. If company is to be successful, they will have to make it on doughnuts alone. Other products are not competitive in marketplace.