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National Instruments

Is this your company?

Used to be a good company with product vision, now just a financially driven machine - Product Marketing Manager National Instruments Employee Review

4.0
Jan 15, 2023
Recommend
CEO approval
Business Outlook

Pros

NI has one of the best working cultures in the world. Very smart colleagues and motivated.

Cons

In 2019-2021 the company seems to have "lost its way." In an effort to focus on mainstream applications, NI has cut off the small and medium customers. No more product innovation. What a shame, NI is killing the goose that laid the golden egg.

Explore other reviews about National Instruments

5.0
Jun 23, 2026
Recommend
CEO approval
Business Outlook

Pros

Great place to work, wonderful environment and people.

Cons

Teams were let go after they were purchased. I'm not sure how it is now.

5.0
Apr 13, 2026
Recommend
CEO approval
Business Outlook

Pros

The people and the culture! Mostly very helpful, smart, fun loving group of employees. NI hired a lot for culture fit and that made the day to day a lot of fun.

Cons

Company vision from the higher ups suffered greatly after the pandemic.

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