Great company with huge potential under new leadership. - Anonymous employee REI Employee Review

4.0
Oct 17, 2014
Anonymous employee
Recommend
CEO approval
Business Outlook

Pros

A great company with an amazing legacy and an extraordinary potential if new leadership embraces the potential to leverage customer data, customer experience and omni-channel loyalty based from the co-op membership model.

Cons

In the past the company has been very risk averse and slow to evolve. In many ways this has served them well, especially in the 2008 economic downturn. However when it comes to the digital landscape and the rapidly changing shopping landscape they have exposed themselves greatly to both those doing multi/omni-channel shopping better at one end of the spectrum and Amazon doing commodity shopping at the other.

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5.0
Jun 26, 2026
Recommend
CEO approval
Business Outlook

Pros

Good managers, deals, coworkers, products

Cons

No cons, I really liked my time.

3.0
May 9, 2026
Recommend
CEO approval
Business Outlook

Pros

Most coworkers, some managers, discounts, outfitting people properly without extra nonsense

Cons

Some truly horrible managers, pressure to sell credit cards is a morale killer, the union people. Employees drinking the union kool aid fail to see the company’s position, REI cannot give higher pay, better benefits , consistent hours, etc… with the erratic revenue stream that comes in , if a 5 year average is X in revenue and 5 year average is Y on wages and costs, how are they supposed to increase wages and benefits? It’s numbers and they don’t line up, if REI gives the increases which increases the expenses greatly, they will cut staff, a lot fewer employees which will eliminate a bunch of union supporters, an REI job is not supposed to be a lucrative deal, when you get hired the part time , part time plus and full time options are there and you choose what you want fully understanding what hours you are going to get at minimum, they will hire those positions on a need basis, to cry later that you don’t make enough money is your fault, the terms were clear and you signed off on them. The union is promising rainbows , reality will be far different, careful what you wish for

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