You'll be asked to step up, but the juice is worth the squeeze - Vice President Rokt Employee Review

5.0
Nov 2, 2023
Recommend
CEO approval
Business Outlook

Pros

* Work with smart, passionate people that genuinely care about what they do and the people around them * You'll be challenged, almost constantly to operate outside of your comfort area. That is hard to do because it is relentlessly expected of you, but it's also incredibly rewarding when you see what you are capable of * Great offices, better people. Respect and diversity is important. * Clear values that I have an affinity to

Cons

* There is constant, unrelenting change at Rokt. That creates opportunity and innovation - and it can also create chaos, ambiguity and stress. They don't hide or shy away from that, but it does make it a hard place to work when you don't thrive in that environment * The high expectations and fast pace mean it can feel like you are not recognized for your work or effort. That is exacerbated as the company adds more people as the 'personal touch' from senior executives get diluted further. * High expectations, lots of change and everything else I've mentioned means some people simply aren't successful at Rokt. You do tend to see nice people performance managed and that is hard for everyone.

Explore other reviews about Rokt

5.0
Jul 6, 2026
Recommend
CEO approval
Business Outlook

Pros

Great company, lots of freedom and breadth of work

Cons

Very fast paced, too fast for some people.

5.0
Jun 9, 2026
Recommend
CEO approval
Business Outlook

Pros

Rokt is the kind of place where you can grow fast if you're willing to put in the work. I've built my way up to senior leadership over my time here, that kind of trajectory doesn't happen without real investment from the company in its people. The work is genuinely complex and interesting: you're sitting at the intersection of technology, commercial strategy, and some of the biggest brands in the world. The caliber of teammates has been consistently high, and the culture pushes you to think bigger and challenge yourself. There's also a real emphasis on building leaders from within, which I've benefited from directly and tried to pay forward with my own team.

Cons

Fast growth means things move quickly and priorities can shift. If you need a lot of structure or predictability, it can feel like a lot. Ambiguity is part of the job, and not everyone thrives in that environment.

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