Toxic chaotic mess - do not work here - Anonymous employee Rokt Employee Review

2.0
Jun 3, 2024
Anonymous employee
Recommend
CEO approval
Business Outlook

Pros

When joining, this was a dream job. Flexibility, truly human centered, empathetic people and overall good leadership. Overall, decent pay and good benefits but not worth the cons.

Cons

Between 2023-present, this company has done a 180. It embodies all of the most toxic corporate traits and actively champions an unhealthy, and backstabbing culture from incompetent “leaders”. Heavy on a PIP culture that can have you fired for completely nonsense reasons just because someone wanted you gone. Goes on about transparency but there is none, and hides their toxicity and subpar product behind flashy company kickoffs and marketing schemes. Expect to be micromanaged and be in the office 4-5 days per week. If you try to seek the promised flexibility for yourself, you’ll find yourself on the receiving end of a PIP for one reason or another.

Explore other reviews about Rokt

5.0
Jul 6, 2026
Recommend
CEO approval
Business Outlook

Pros

Great company, lots of freedom and breadth of work

Cons

Very fast paced, too fast for some people.

5.0
Jun 9, 2026
Recommend
CEO approval
Business Outlook

Pros

Rokt is the kind of place where you can grow fast if you're willing to put in the work. I've built my way up to senior leadership over my time here, that kind of trajectory doesn't happen without real investment from the company in its people. The work is genuinely complex and interesting: you're sitting at the intersection of technology, commercial strategy, and some of the biggest brands in the world. The caliber of teammates has been consistently high, and the culture pushes you to think bigger and challenge yourself. There's also a real emphasis on building leaders from within, which I've benefited from directly and tried to pay forward with my own team.

Cons

Fast growth means things move quickly and priorities can shift. If you need a lot of structure or predictability, it can feel like a lot. Ambiguity is part of the job, and not everyone thrives in that environment.

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