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Sinclair Broadcast Group

Engaged Employer

Not for recent college grads - Regional Sales Assistant Sinclair Broadcast Group Employee Review

2.0
Jun 7, 2021
Recommend
CEO approval
Business Outlook

Pros

Job security - They are always hiring in this position so if you are okay with working a 9 to 5 job that has set responsibilities, this is for you. Remote work opportunity - It's a Regional role so you might be working for a station that's several hours away. Decent pay - Aligns with other companies' entry-level compensation. Bonus opportunities - If your station does well, you have the chance to receive quarterly bonuses.

Cons

Not very fulfilling - You will be chained to your desk and on the computer all day. As orders come in, they automatically print and you need to sort through and prioritize them. This gets monotonous very quickly if you thrive in creative settings. AI could do this job - At this point in time, a robot should be inputting these orders. It gets tedious to do the same task over and over, and my eyesight actually got worse from staring at order lines for hours. Outdated platforms - The system that is used to communicate with the advertisers is old and clunky. OSI is fine but the two systems don't like to talk to each other and they have separate VPNs which also, don't like to work together. Conflicting instructions from managers - You will be told to prioritize your work based on bigger, more expensive orders. You have to get them in quickly but also make sure you aren't making mistakes. Managers actually say, "we know it's contradictory but it's just part of the job." Fear mongering - The managers and trainers will come after you if it looks like you didn't get "enough" orders in because it looks bad for them. Don't be fooled, this is not an "assistant" job - You will be doing a job that should be split by at least 2 people, depending on your stations. Some have more than others yet the job is only done by one person. The turnover rate speaks for itself - high-stress job for no reason, and not ideal for anyone who's fresh out of college and is looking to start a career in journalism. No upward mobility, and not a lot of interaction with other departments.

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Sinclair Broadcast Group Response
5y
Thank you for taking the time to leave a review. We are happy that you recognize the job security and competitive bonuses we provide our employees. We strive to keep our employees for the long-term and want them to enjoy the work they are doing. Therefore, we are disappointed to hear about your experience. We would love to talk to you further to discuss how we can improve. Please reach out to employment@sbgtv.com and set a time to discuss your concerns.

Explore other reviews about Sinclair Broadcast Group

5.0
Nov 7, 2025
Recommend
CEO approval
Business Outlook

Pros

Good company atmosphere and sales strategy

Cons

Not many cons to speak of, company was doing well

1.0
Jul 11, 2026
Recommend
CEO approval
Business Outlook

Pros

None that I can think of.

Cons

In my experience, Sinclair has consistently expected employees to absorb significantly increased workloads without providing compensation that reflects those additional responsibilities. Operators are routinely asked to manage the work that would traditionally be distributed among multiple positions, while compensation has failed to keep pace with either the scope of the role or the rising cost of living. Annual wage adjustments have not meaningfully reflected inflation, resulting in a steady decline in employees' purchasing power despite increased expectations and operational demands. This has created an environment where dedication and expanded responsibilities are met with minimal financial recognition. I am also deeply concerned by the company's apparent strategy of shifting Media Operations Center (MOC) functions overseas in pursuit of lower labor costs. While organizations certainly have the right to pursue cost efficiencies, doing so at the expense of experienced domestic employees sends a clear message about where the company's priorities lie. From my perspective, this approach prioritizes short-term cost reduction over employee retention, institutional knowledge, and long-term operational excellence. It reflects a business philosophy that places financial savings ahead of investing in the people who have consistently delivered the work required to keep operations running successfully.

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