Pros
When it comes to the DSP landscape, it's clear that The Trade Desk is in the lead. The product is powerful, versatile, and fairly easy to use. The senior leadership is aware of the challenges in the evolving AdTech industry and is definitely on the forefront when it comes to issues such as fraud and precision targeting in the programmatic space.
Cons
Unfortunately, I had a very negative experience working at this company. Firstly, this company demonstrated a problematic attitude toward addressing sexual harassment in the workplace. I experienced sexual harassment from a male coworker. I promptly formally reported the harassment. While my managers were sympathetic, HR took minimal action against the perpetrator, who then remained at the company for several more months. Furthermore, I overheard other coworkers making jokes about sexual harassment. Secondly, I found it difficult to work in an open office environment with a high noise level. The company has a homogenous culture with most social events centered around alcohol. I prefer a quieter office environment and a division between my work life and my personal life, so I found this office culture very hard to navigate.