Pros
This is an international company with a wealth of promotional opportunities. The company has operations throughout the United States and the UK, has an excellent reputation on Wall Street, and is one of the new traditional media companies holding its own in a very difficult advertising environment. Management is attempting to weave its way through the muddy waters and economic crisis, and it is a difficult task. But the company has ideas, ideals, and seems to have a plan of attack. It is not a candidate for a bailout, like so many other companies are these days. If it can figure out how to make its advertising model work going forward it will be fine.
Cons
It is a very difficult advertising environment, and with the lowering of business it has been forced to make difficult decisions, including layoffs. That is never a good thing. But the company has a plan, has dealt with adversity before, has a strong management team and has displayed financial acumen to deal with tough times.