Was a good company. Now it's about profit, not people - General Manager Ulta Beauty Employee Review

2.0
Aug 8, 2011
Recommend
CEO approval
Business Outlook

Pros

When you have a good team and a good management team in your store it's amazing. The gratis is pretty good. Training on new product is great.

Cons

It's about profit and not the people. Now open on Easter and open late on Holidays. They expect there managers to only have off 1 weekend a month. The DMs are by market and every DM does things differently. There is a disconnect with HQ and the retail team. They grade you on customer coments. Only about 10% of customers take a survey. It's not fair to get bonous based on that.

Explore other reviews about Ulta Beauty

5.0
Jul 6, 2026
Recommend
CEO approval
Business Outlook

Pros

No pressure for sales, and less product pushing

Cons

Lots of time on your feet

1.0
Jul 5, 2026
Recommend
CEO approval
Business Outlook

Pros

Great discount Gratis is good but having worked for Sephora as well, theirs is way better. Fun customers most of the time

Cons

Glorified babysitter when your team is incompetent Store can quickly become a wreck when one manager isn’t pulling their weight Too many hats in this role and way too overbearing. I thought I’d need to see a neurologist for migraines but it turns out I was just way too stressed in my role. ai. And a big push for more and more ai in the future.

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