Pros
LOTS of hands-on experience and autonomy. Even as an assistant, I was responsible for all planning, monitoring and reporting efforts for two clients. In previous jobs elsewhere, it seemed like I continued doing random tasks that were always presented to the client by someone else. At Zimmerman in my department, I get to take credit for my work and I get excited to see my efforts displayed- whether it's the launch of a digital campaign or praise from the client about positive results. New ideas and methods are encouraged. My supervisor has my team regularly present on emerging digital trends or technologies in the news, as a way of keeping us up to date and to spark new strategies for our future campaigns. We also hold meetings with new vendors 1-2 times a week for the same purpose. I started in the position with basic knowledge of digital media, and these are a huge help for me when I plan. Strong team environment. There's a real sense of community in my department- we help each other recommend new strategies and vendors. The typical work day is very busy, but also exciting- I enjoy the department back and forth banter and everyone's jam sessions from Pandora. We all live up to the motto of "24/7 Seriously", but we definitely have fun here!
Cons
Busy workload- If you can't take the heat, get out of the kitchen. There is always something to do, often with a short deadline attached. Being extremely organized and a skilled multi-tasker will help. Heavy extracurricular schedule- In my department, we regularly have after-hours events with clients and sales reps and local networking organizations. Some months are more jam-packed than others, but they're generally exciting events and I enjoy them. However, if you're not a shmoozy person or if you just want to go home after work, you might consider this a con.