- Creatives (photographers, assistants, etc) are expected to do tasks outside their job description on a daily basis. On paper, the studio creative is supposed to shoot up to 6 hours a day within an 8-hour shift. soona often schedules for longer than the 8 hour shift with expectation of doing pre-production outside of those hours and being available on Slack for any questions that may arise.
- The average full-time, salaried studio creative makes between $50k and $55k and works an average of 50 hours a week. There are no options for overtime and there is a yearly Rally Day nearing holiday season on a Saturday where every available employee is required to work.
- There is no lunch-hour built in to the schedule. While back-to-back shoots no longer happen, a creative is expected to eat between shoots amidst juggling client communication, bay cleanup and setup, and image/gallery offloading.
- The work culture is tough: leadership preaches this fun, casual energy, but on the day to day, managers micro-manage. There's a lack of trust and autonomy. It's gossipy and there's a stark lack of professionalism.
- There is no real onboarding structure. As a photographer, you shadow for a few shoots then you're flying solo. It can be hard to build confidence in your work when you feel the lack of training under your belt of how to be a successful creative at soona. While you're able to ask your Studio Pro or a fellow creative for help, the absence of formal onboarding and training makes it a tough learning curve.