Creative Burnout and Lack of Resources - Studio Creative soona Employee Review

2.0
Sep 29, 2022
Recommend
CEO approval
Business Outlook

Pros

- Energy is high, there's joking all around, and the slack notifications are always pinging. It can be easy to connect with others across all the studios. - Getting to work with everyday models is fun and makes every shoot with pro-services (models, pets, stylists, etc) more engaging

Cons

- Creatives (photographers, assistants, etc) are expected to do tasks outside their job description on a daily basis. On paper, the studio creative is supposed to shoot up to 6 hours a day within an 8-hour shift. soona often schedules for longer than the 8 hour shift with expectation of doing pre-production outside of those hours and being available on Slack for any questions that may arise. - The average full-time, salaried studio creative makes between $50k and $55k and works an average of 50 hours a week. There are no options for overtime and there is a yearly Rally Day nearing holiday season on a Saturday where every available employee is required to work. - There is no lunch-hour built in to the schedule. While back-to-back shoots no longer happen, a creative is expected to eat between shoots amidst juggling client communication, bay cleanup and setup, and image/gallery offloading. - The work culture is tough: leadership preaches this fun, casual energy, but on the day to day, managers micro-manage. There's a lack of trust and autonomy. It's gossipy and there's a stark lack of professionalism. - There is no real onboarding structure. As a photographer, you shadow for a few shoots then you're flying solo. It can be hard to build confidence in your work when you feel the lack of training under your belt of how to be a successful creative at soona. While you're able to ask your Studio Pro or a fellow creative for help, the absence of formal onboarding and training makes it a tough learning curve.

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soona Response
3y
One year ago, we hired a number of salaried employees due to growing demand from our clients. We now recognize that they needed more training than some of our more seasoned production creatives. We worked to correct this situation in 2022 and now have 6+ days of intensive training for new full-time creative crew members with stepped ramp up for the role. We also continue to update our job descriptions and interview process to ensure clarity of expectations. Professional production is a hard field that requires intense work.That’s why we continue to be open to feedback and are routinely making changes to our production roles and requirements. Throughout the entire company, those with salaried positions often work more than 8 hour days. As a startup, we do our best to be honest about this and have never intended to represent otherwise. Instead, we seek fairness. We offer creatives full-time salaried positions (and part-time hourly) with strong benefits (health, dental, vision, 401K, unlimited PTO, college debt repayment, family leave and more), monthly performance incentives and a career ladder with growth opportunities that lead to roles exceeding $90K. We are proud of the creative staff who have grown to these levels, as well as moved to new roles in other departments. soona also completes competitive marketplace analysis once per year to ensure we are within the market range for all our roles. We will continue to work hard to create a long-term business that provides more opportunities, growth, skill development and a positive place to work (and yes, work hard too) for our entire creative crew.

Explore other reviews about soona

5.0
Sep 23, 2024
Recommend
CEO approval
Business Outlook

Pros

The people. The team at soona has been one of the most supportive and inspiring collection of people I've met. I enjoyed my work as a Production Manager producing photo and video shoots.

Cons

As with most start ups, the atmosphere can be strained with high output.

2.0
May 17, 2026
Recommend
CEO approval
Business Outlook

Pros

Base salary, remote work, can get commissions too.

Cons

Wants you to exceed expectations without management support. Toxic positivity was too much makes you wanna vomit! Management reacts aggressively to criticism. And then fire people for commenting and saying their grievances out loud!

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