Kantar reviews

3.5

61% would recommend to a friend

(6,018 total reviews)
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Chris Jansen

75% approve of CEO

50% positive business outlook

Kantar has an employee rating of 3.5 out of 5 stars, based on 6,018 company reviews on Glassdoor which indicates that most employees have a good working experience there. The Kantar employee rating is in line with the average (within 1 standard deviation) for employers within the Management & Consulting industry (3.7 stars).

Reviews by job title

6K reviews
1.0
Nov 1, 2016

Horrible experience

Anonymous employee
Recommend
CEO approval
Business Outlook

Pros

- Hard-working and passionate colleagues - Good office location right near Madison Square Park - Good mix of clients from leading B2C and B2B organizations

Cons

Leadership is absent at best, manipulative at worst. The partners pick favorites based on social capital, not an objective view of performance or quality of work. As a junior team member, there is no respect for work/life balance, but you're being paid as a marketer, not an investment banker. The pay structure at Vermeer incentivizes partners to grind the junior team. Plus, the work itself is very lackluster and mostly segmentations, even though Vermeer brands itself as much more than that. Perhaps the biggest con at Vermeer is the culture. It is absolutely unlike anything I've ever experienced, and it's impossible to describe. The egos at Vermeer are insane. Employees dress in suit and tie to assert their importance. Superficiality is valued. To succeed at Vermeer, you need to be willing to give up your morals. Those who are unwilling leave in under a year. I highly recommend that any potential new hires address any concerns head on. This place is exactly what you are afriad it might be.

1.0
Jul 12, 2023

All promise, empty prestige

Anonymous employee
Recommend
CEO approval
Business Outlook

Pros

Sometimes it feels nice to go into the office because of how spacious it is, but being forced back was a nightmare for most of our teams. we would get there to full seats at the CHRO and CEO's requests and then there was no actual work for any of us to do.

Cons

Kantar lies to candidates and employees about their initiatives to promote and grow your career at the company. Kantar's executives have to say this to keep their numbers high, hoping for a Bain Capital fund injection or an IPO. The more heads they have working on a google or uber client project, the more they can bill clients, and then you get let go. It's a terrible work environment and the CSuite Execs in NYC are the poorest of leaders in the business. All smoke and mirrors.

3.0
Feb 13, 2023

Insights NA reorg

Recommend
CEO approval
Business Outlook

Pros

Great people who care about your growth

Cons

The new NA Insights CEO is taking the company in the wrong direction. Doesn't care about employees and mainly cares about doing something huge to pat himself on the back with

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Kantar Response
3y
Thank you for your ongoing contribution to Kantar and for taking the time to share your experience of working at Kantar, we appreciate your feedback!
Viewing 13 - 15 of 6,018 Reviews

Glassdoor has 7,697 Kantar reviews submitted anonymously by Kantar employees. Read employee reviews and ratings on Glassdoor to decide if Kantar is right for you.