5.0
May 2, 2010
Recommend
CEO approval
Business Outlook
Pros
Independence and a thorough understanding that I am the customer. the back office support is excellent and the people knowledgeable. At the wirehouse if yo have a problem then you are the problem. At LPL if you have a problem someone will get it fixed.
Cons
There is little or no brand marketing and American still believe that Budweiser is the King of Beers. Also any group benefit plans that are available are weak.