Friendly environment.
Claim to promote from within
It is in the midst of re-branding itself still so it is an exciting time to work there.
The "new" president seems to be very dedicated to the brand.
Cons
Do not value the knowledge and work of employees enough.
Promotions seem to be based solely on the amount of time you worked there - but should focus more on how hard you have worked and what you have to offer.