Tend Manager reviews

3.1

58% would recommend to a friend

(9 total reviews)
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Brian Bouma

55% approve of CEO

58% positive business outlook

Reviews by job title

9 reviews
2.0
Jul 20, 2026
Recommend
CEO approval
Business Outlook

Pros

The biggest positive was the people. My coworkers outside of leadership were incredibly talented, supportive, and genuinely cared about doing great work. I was given opportunities to take on new challenges, learn quickly, and expand my skill set in ways I probably wouldn’t have elsewhere. If you’re looking for a role where you’ll gain experience fast and wear a lot of hats, you’ll definitely get that here.

Cons

Leadership lacked a clear vision and frequently changed priorities before teams had a chance to execute or measure results. The constant pivoting created an environment where it often felt like the company was chasing the next idea instead of committing to a long-term strategy. Subject matter experts were regularly asked for input, but their expertise was often ignored when decisions were made. It was frustrating to watch leadership invest significant time and money into initiatives that employees had already identified as unlikely to succeed, only to act surprised when they failed. There also seemed to be very little accountability at the leadership level. Despite repeated strategic missteps, the impact was often felt most by employees through recurring layoffs that became an annual expectation rather than an exception. The lack of stability made it difficult to feel confident in the company’s direction or invest in a long-term future there.

1.0
Apr 25, 2026
Recommend
CEO approval
Business Outlook

Pros

There are none. It's all fake.

Cons

If you're a dentist make sure to hit quota. It's not about health It's about margins. If you're a hygienist be prepared for burn out and also hitting numbers or you get placed on a PIP. If you're a manager be prepared to not have leadership elevate you yet make you know you are a bad performer if you can't make your office hit numbers. Nobody cares. Tend is so toxic. So toxic. It runs on toxic people. But on a good note we all pay the piper and someway or another even in your career consequences meet you at a crossroad. They had so many chances to fix the ill will. But look who's still standing in certain positions 🤔 Who's the common denominator... To everyone at Tend, it's true some people are not cut out for some jobs. Thats okay, but you should never let anyone disrespect, belittle or take away your grit. That's what Tend does do their employees. Without transparency, conversations with HR, documents, documents, to avoid getting sued, almost giving cult vibes lol, at the expense of human understanding, growth and development which they swear they have. Personally I wouldn't sit in a chair as a patient knowing my hygienist os under pressure. I would second guess all the treatment. Humans are being put in ortho with doctors that have no experience. Its like open the gates for the cows. Come one come all. But as mentioned, the intent can be hidden behind the pretty walls but the industry is small and like I said everyone pays the piper. Tend is toxic to employees and public.

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Tend Response
2mo
Thank you for taking the time to share this. I want you to know it was read carefully and not dismissed. The feelings you've described — of not being supported, of pressure without recognition, of wanting more transparency — are things I take seriously. That is not the experience we want anyone to have at Tend, and when it happens, it matters. I won't try to address every point here, but I do want to say directly: our people deserve to feel respected, developed, and heard. Where that hasn't happened, we have work to do. I'd genuinely welcome the chance to hear more from you. Please reach out to me directly at people@hellotend.com if you're open to it. Miriam Scholes, Chief People Officer
4.0
Mar 11, 2026

Top notch

Recommend
CEO approval
Business Outlook

Pros

Great location , advanced technology,

Cons

Smaller company, slow expansion of new locations

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Tend Response
4mo
Thank you for taking the time to share your experience — we really appreciate it. We’re glad to hear you’ve enjoyed working in one of our studios and that the location and technology stand out. Creating thoughtfully designed spaces with modern tools is a big part of how we deliver on our promise of dental done differently, and it’s great to know that’s resonating. We also appreciate your perspective on our pace of growth. As a smaller (and still growing) company, we’re intentional about how we expand — ensuring that each new studio, team, and market is set up for long-term success. While that can sometimes feel slower than expected, it’s a deliberate approach to building something sustainable, high-quality, and aligned with our values. Thanks again for sharing your feedback and for being part of the journey as we continue to grow. Miriam Scholes Chief People Officer
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