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VP Supply Corp proudly supported Go Beyond Rochester by sponsoring a transformative trip to Washington, D.C. for local business leaders and under-resourced students. This unique experience brought together 40 participants, fostering connections and growth. The trip aimed to bridge gaps and empower participants to envision a brighter future. Local business leaders provided mentorship to students, who contributed fresh perspectives, highlighting the potential of the next generation. Participants engaged in activities that inspired leadership and collaboration while exploring national landmarks and meeting policymakers. These experiences emphasized the importance of civic engagement and building strong networks. At VP Supply, we believe in creating opportunities that inspire change. Our partnership with Go Beyond Rochester reflects our commitment to investing in our communities. Witnessing the positive impact of this trip reinforces our belief in the potential for growth and success when given the chance. We are honored to have been part of Go Beyond Rochester.
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We are pleased to announce the second installment of our new In the Lead recognition program — In the Lead: Best Family-Owned Businesses in Rochester — which recognizes accomplished family-owned companies that demonstrate excellence across a broad spectrum of criteria. The businesses highlighted in this section contribute to the economic success of our region in many ways. Many of them have been thriving for multiple generations. The companies you will learn about in this section succeed on some or many levels — growth in the marketplace, high employee morale, strong community engagement, innovation, and product breakthroughs. Ben Jacobs This list was compiled by Rochester Business Journal’s editorial leadership team based in part on recommendations from the community and our own internal research. To qualify for recognition, a company must be family-owned and based in the Rochester area. Please join us in congratulating the businesses we honor here. We hope you enjoy the profiles of these companies and their unique stories.

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Tamara Barley's journey, like many young people’s, began with a regrettable mistake that led to an eight-year prison sentence. While incarcerated, she discovered a transformative opportunity through the PBS documentary series "College Behind Bars," allowing her to earn a degree. Now, three years after her release, Tamara serves as the Receiving Supervisor at Albany VP Supply Corp. Her philosophy of "only positive vibes" reflects her commitment to delivering on the VP promise, often responding with "consider it done" to ensure a smooth construction and renovation process. Recently, Tamara dedicated her paid time off to visit a youth detention center, aiming to engage with the residents and encourage them to make positive choices. Tamara is not just an employee; she is a true role model and source of inspiration in her community.

From Incarceration to Inspiration: The Remarkable Journey of Tamara Barley
VP Supply Corp Recognized as a Rochester Top 100 Company Once Again! We’re thrilled to announce that VP Supply Corp has been named to the Rochester Top 100 list for another year! This prestigious recognition celebrates the fastest-growing privately owned companies in the Rochester region, and we are honored to once again be among this esteemed group of businesses. This achievement is a testament to the dedication of our incredible team, the trust of our loyal customers, and the strength of the communities we serve. Since 1965, VP Supply has been committed to delivering exceptional service and innovative solutions in plumbing, HVAC, electrical, and industrial supplies, as well as premium kitchen, bath, and lighting products through our Innovations by VP showrooms. As we continue to grow and expand, we remain rooted in the values that have guided us for nearly six decades: quality, service, and a commitment to building lasting relationships. This recognition inspires us to keep striving for excellence and innovation as we look toward the future. Thank you to our employees, customers, and partners for being an integral part of this journey. Together, we’re building success and making a difference. Here’s to another year of growth and achievement!

Greater Rochester Chamber Top 100 Awards
This holiday season, VP Supply Corp was proud to join forces with Mitchell Design Build to participate in Canstruction Rochester, an annual event combining creativity, teamwork, and community spirit. Together, we built an extraordinary structure entirely out of canned goods, showcasing our dedication to giving back and supporting those in need. This year, our efforts were recognized with the Best Use of Labels award, a testament to the innovation and collaboration of our amazing team. Canstruction isn’t just about building—it’s about making a difference. The event directly supports local food banks, ensuring families in our community have access to meals during the holidays and beyond. Each can used in the competition is donated, turning our creative designs into a tangible impact for those facing food insecurity. At VP Supply, we believe in the power of community and the importance of giving back. Events like Canstruction allow us to live our values, working together to support the areas we serve. This achievement is a reflection of our team's commitment to making a positive difference, not just during the holidays but throughout the year. As we celebrate this success, we encourage everyone to find ways to give back this season. Together, we can build a stronger, brighter future for all. Thank you to Canstruction Rochester, Mitchell Design Build, and our incredible team for making this effort possible!

Canstruction Rochester