NextRoll

NextRoll

5y

Like most technology companies, the pandemic has taught NextRoll leaders a lot about the way employees working in “tech” live and work. There are numerous predictions (read:headlines!) on how our way of life and work will be forever changed, including a lot of declarations that a new one-size-fits-all model is coming to the future of work near you. While it would be easy to get caught up in reacting to all of the conjecture of what the future of work will look like, for us, the most important learning is that we need to continue prioritizing the way our own employees live and work, and take steps to create a work environment where we continue to thrive....Show more

NextRoll

5y

On the first day of Pride Month, we want to publicly state our support of the LGBTQI+ community and be clear about what we stand for as a company. Our support of the LGBTQI+ community is part of NextRoll’s larger commitment to diversity, equity, and inclusion. We embrace diversity, equity, and inclusion, because we want everyone who joins NextRoll to be their true authentic selves at work. We strive to create an environment at NextRoll for all employees – “Rollers” in our vernacular – to thrive regardless of gender, ethnicity, sexual orientation, religious belief, or political affiliation. We do this because we believe everyone should have access to equal opportunity, and because evidence shows diverse and inclusive environments lead to more productive and engaged employees, increased customer satisfaction, and financial performance....Show more

NextRoll

5y

During the past year, the state of the modern workplace has drastically changed. Bay Area businesses went from office spaces to home offices and from in-person meetings to video conferencing. But when our NextRoll team transitioned away from our San Francisco HQ and out of our other four offices, supporting our people and upholding connections between coworkers remained a top priority. It’s this continued focus on culture, people, and flexibility that placed NextRoll on the San Francisco Business Times’ “Best Places to Work in the Bay Area” list for the eighth year in 2021! Our recognition is based on survey results from NextRoll employees who rated us on values like a collaborative culture, compensation and benefits, and management practices....Show more

NextRoll

5y

In our Part 1 blog post, we established a way to understand the open web landscape, and what was changing, and why. In this Part 2 blog post, we outline the NextRoll position on the nature of this change to the open web, and how we recommend navigating through it. Let’s start by stating our position clearly. We believe preserving the vitality of the open web is to the benefit of everyone. We believe it’s possible to build a vital open web that is also more private for internet users. We’re excited for the future of digital advertising, because we see the potential for these changes to unleash new innovation that was previously not possible while the industry relied on a 26-year-old hack. We commit to continue playing a full role within the AdTech and MarTech industry and working iteratively and collaboratively to help our customers navigate this change together....Show more

NextRoll

5y

Since January 2020, when Google announced their intention to stop supporting third-party cookies by 2022 in their Chrome browser, there have been numerous articles, public statements, and market reactions. As a significant participant within the AdTech ecosystem, NextRoll made a conscious decision to stay largely quiet during this period, so we could focus our efforts on the web standards and collaborative work necessary to plot a productive path forward for the ecosystem of individuals, publishers, and advertisers. Now as this path starts to become clearer, we believe the time is right to share our perspective on navigating through the change in the open web landscape. ...Show more