Pros
All the negative review for this company are accurate, so I guess you can say that a pro is that everyone is on the same page at least?
Cons
It's really a same, there's true potential in their business model. They have created an in-house brand ownership model that could really maximize resources and improve and revitalize brands. However, bringing life to otherwise dying brands require commitment and financial investment, the thing that is lacking in the higher management. You can't build a successful empire being a penny pincher. What they do instead is push all the weight an responsibility to the companies that manufacture, license, and actually market the brands. It's really a shame how such a great idea is tarnished by poor strategic management.
