Is Breakthru Beverage Group a good company to work for?

Breakthru Beverage Group has an overall rating of 3.1 out of 5, based on over 1,116 reviews left anonymously by employees. This rating has decreased by 10% over the last 12 months. 45% of employees would recommend working at Breakthru Beverage Group to a friend and 27% have a positive outlook for the business. The best reviews about Breakthru Beverage Group have been left by employees working as Business Manager , Director and Manager .

Does Breakthru Beverage Group pay their employees well?

According to anonymously submitted Glassdoor reviews, Breakthru Beverage Group employees rate their compensation and benefits as 3.1 out of 5. Find out more about salaries and benefits at Breakthru Beverage Group. This rating has decreased by 7% over the last 12 months.

How satisfied are employees working at Breakthru Beverage Group?

45% of Breakthru Beverage Group employees would recommend working there to a friend based on Glassdoor reviews . Employees also rated Breakthru Beverage Group 3.3 out of 5 for work life balance, 3.0 for culture and values and 3.0 for career opportunities.

What are the top reviewed jobs at Breakthru Beverage Group?

Sales Representative (200) , Merchandiser (44) , Field Sales Manager (42) , Sales Associate (34) , Sales Consultant (26) , On-Premise Sales Representative (20) , Sales (19) , Sales Manager (17) , Territory Manager (17) , Business Manager (12) , Manager (12) , Director (10) , Account Development Specialist (9) , Account Development Specialist - ADS (9) , Inside Sales Representative (9)

What are the pros of working at Breakthru Beverage Group according to real employee reviews?

"Great people and incredibly fun industry." ((in 78 reviews)); "Great Benefits and 401k Like Family" ((in 77 reviews)); "Incentive pay was great" ((in 60 reviews)); "Great culture and room to grow." ((in 39 reviews)); "Great company culture powered by some of the best people I've met during my sales career." ((in 17 reviews))

What are the cons of working at Breakthru Beverage Group according to real employee reviews?

"Long hours and busy during holidays" ((in 23 reviews)); "Poor upper management Poor work" ((in 20 reviews)); "Too many managers drink the Kool Aid and don't take a realistic approach to what's actually occurring in the marketplace" ((in 19 reviews)); "Low salary" ((in 17 reviews)); "Poor communication" ((in 15 reviews))

What are employees saying about Breakthru Beverage Group layoffs in 2026?

Explore Glassdoor’s employee reviews to understand what current and former employees are saying about Breakthru Beverage Group layoffs and their outlook for job security at Breakthru Beverage Group in 2026.

What Breakthru Beverage Group locations have received the highest employee ratings?

San Francisco , Chicago , Phoenix , Las Vegas , Greenville , Columbia , New York , Los Angeles , Philadelphia , Baltimore

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Breakthru Beverage Group

Breakthru Beverage Group reviews

3.1

45% would recommend to a friend

(1,091 total reviews)

Tom Bené

50% approve of CEO

27% positive business outlook

Ratings by category

3.5

Diversity & inclusion

3.3

Work/Life balance

3.1

Compensation and benefits

3.0

Culture & values

3.0

Career opportunities

2.7

Senior management

Breakthru Beverage Group has an employee rating of 3.1 out of 5 stars, based on 1,091 company reviews on Glassdoor which indicates that most employees have a good working experience there. The Breakthru Beverage Group employee rating is in line with the average (within 1 standard deviation) for employers within the Retail & Wholesale industry (3.4 stars).

Ratings by demographic groups

Race / Ethnicity

Gender

Sexual orientation

Disability

Parent or family caregiver

Veteran status

Reviews by job title

1K reviews

1.0

Mar 13, 2019

Always About Numbers!!!!

Outside sales representative

Recommend

CEO approval

Business Outlook

Pros

Great People to work with, unless they are management!!!

Cons

Everything!! -Used to be about people and customers happiness, now only about numbers even if it screws the customer. -Pay is now salary for sales!!!! -No work/Life balance. -Being as it was salaried, management would tell you to do tastings on weekends and nights. -Management would not send information you needed in timely manner, ie emails that you could see in the chain they received a week ago. -Everyone scared of their own shadow, and wont make decisions.

Breakthru Beverage Group Response

Thank you your review. We value all our current and former associate feedback and would like to follow-up with you directly regarding your negative experience with BBG. Please feel free to contact us at feedback@breakthrubev.com, we look forward to hearing from you.

1.0

Aug 16, 2018

Way of DoDo

Anonymous employee

Recommend

CEO approval

Business Outlook

Pros

None that can be thought of...

Cons

* Another company that was employee oriented that is now a faceless corporation that does not respect its employee's , * Another company that was employee oriented that is now a faceless corporation that does not respect its employee's , * Self glorifying, backstabbing management staff, * Not family owned anymore, * Does not regard its employees as a valuable resource and asset, * No promotions available for men if working under a female boss, * Seems like it is a Girls Only club, cliches included. * Too much gossip and tattle-tailing, its like being in kindergarten, * Unreasonable workloads with unreasonable deadlines, * Hostile work environment, * Bottom of the barrel Insurance and Health benefits, * Does not respect their employee's

Breakthru Beverage Group Response

We appreciate you taking the time to write us a review. In regards to your 'Advice to Management' we are committed to offering our associates a positive work environment and a strong family culture. We would be interested in discussing your feedback further. Please feel free to to reach out at feedback@breakthrubev.com.

2.0

Jul 25, 2018

The Boys Club

Anonymous employee

Recommend

CEO approval

Business Outlook

Pros

Work experience Looks good on a resume Flexible schedule

Cons

Poor training Nepotism Need for new management “Boy’s club” culture

Breakthru Beverage Group Response

Thank you for the review. We pride ourselves on our commitment to promoting and practicing a culture of inclusivity and offering our associates exceptional training programs. We would like to continue the dialogue with you directly to gain insight on your 'Cons'. Please feel free to email us at feedback@breakthrubev.com.

Viewing 22 - 24 of 1,091 Reviews

Jobs at Breakthru Beverage Group

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Day Shift Warehouse Associate

Night Warehouse Associate

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Always About Numbers!!!!

Way of DoDo

The Boys Club

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