3.0
Dec 5, 2008
Recommend
CEO approval
Business Outlook
Pros
The Detroit office used to be the most talented agency in the area. There are still a number of talented, high-caliber individuals in this office. The demands of supporting GM brings a very challenging environment.
Cons
Lack of professionalism is being perpetuated by middle management. In a very competitive environment, there is a continuing downward slide in integrity and trustworthiness. Also, in an effort to keep up with client demands for staffing, Digitas has diluted the talent pool over the last couple of years.