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Blue Shield Of California

Engaged Employer

Marketing - Anonymous employee Blue Shield Of California Employee Review

3.0
Nov 4, 2009
Anonymous employee
Recommend
CEO approval
Business Outlook

Pros

If you work in Marketing, your target market will be likely be one of four distinct groups: Individual & Family, Small Business, Mid-size to Large-size Business (aka Mid-Large Group), and the broker community that serves Individual & Family and Small Business clients. The targets are distinct, and your role will be clear.

Cons

Blue Shield of California can be very reactive in its product and other strategies. The company makes many decisions based on what its competitors are doing, and is not as strategic and thoughtful about what it can do to become number one in its marketplace. The reactive churn (always playing catch up) can be a downer.

Explore other reviews about Blue Shield Of California

5.0
Apr 12, 2026
Anonymous contractor
Recommend
CEO approval
Business Outlook

Pros

Pay, hours, management, culture, resources.

Cons

Retention! I only would have liked to have my contract renewed.

2.0
Jun 5, 2026
Recommend
CEO approval
Business Outlook

Pros

Limited knowledge transfer and onboarding support for new team members. New hires are often expected to figure things out with minimal guidance. Workplace politics can sometimes impact collaboration and decision-making. Managers may not always be actively involved in supporting team members or addressing concerns. Full-time employees are occasionally treated differently than contractors, creating an uneven work environment. Documentation and process knowledge sharing could be improved. Work culture can be stressful at times, leading to challenges with work-life balance and employee morale.

Cons

Good exposure to projects and technologies. Opportunity to work independently and take ownership of tasks.

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