Great pay, terrible culture - Sales Development Representative (SDR) Salesforce Employee Review

3.0
Apr 16, 2025
Recommend
CEO approval
Business Outlook

Pros

Pay + Benefits + Office Perks is great. The chefs on Ohana cook absolutely delicious treats, and once a month they host free lunch popups. Commission is capped but overall you make decent money, and the individual teams are tight-knit. You get experience using Salesforce, you make good connections, and generally the tools and information available to you are top notch and will benefit your career, if that is important to you. Documentation of processes and RoE is decent, however you will still need to train yourself on products / selling points / etc as the company materials aren't well-tailored to the SDR position. Compared to many companies, at least Salesforce compensates you well for its toxic culture. It’s a good first job out of college, just be prepared to be overworked and deal with lots of BS. (hint: it’s probably not much different at other tech companies)

Cons

Toxic organizational culture: There was rampant cheating and dishonesty which led to inflated metrics, and it became necessary to game your metrics to stay competitive—this typically meant setting discovery calls with AEs when you knew the prospect would no-show, such as when the prospect said they did not want to talk to an AE or when you never made contact with the prospect to begin with. You compete with all your peers for promotion to BDR, and if you don’t hit the total metrics needed by 1 year of tenure, you won’t be there much longer—you could also get PIPd out around month 6-8 if your metrics aren’t on par with your peers. Even when reps told the directors that everybody was cheating, they did nothing until it wasted our AEs’ time to the point that one of the RVPs chastised them to finally crack down on it. While this was a positive, unfortunately they refused to lower the metrics back to an attainable level, keeping them artificially inflated. If you get promoted to BDR, the gaming gets worse, as opportunities are harder to come by but metrics are still crazy high (managers are aware of it, too, but they have high metrics of their own to hit—it’s all a game). Our phone system unequally distributed/routed inbound calls (higher converting leads), and despite inquiring as to how the phone system worked and why it was unequal, our directors did not seem concerned about it. There were whole teams of reps skipping lunch and remaining glued to their desks to make calls, and rather than discourage this overambitious behavior, our leaders turned a blind eye. If you are a high school mean girl or an insecure overachiever, you will fit in here. There is a lack of autonomy, as every part of your process is scrutinized for not adhering to their model. And like every sales job, they give you a few days of mostly irrelevant powerpoint trainings and then say “get on the phone, figure it out.”

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5.0
Jul 24, 2026
Recommend
CEO approval
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Pros

Salesforce is a very chill enviroment

Cons

The company is very big so the teams move slow

4.0
Jul 9, 2014
Anonymous employee
Recommend
CEO approval
Business Outlook

Pros

I've spent over 8 years with Salesforce in various management and individual contributor roles, all customer or partner facing. Some of the pros: - vibrant, fast paced culture - smart, fun, aggressive colleagues - management is focused on latest tech trends and staying or becoming a leader for many of them - by and large, customers and partners are very positive about the technology - good benefits and perqs - hip urban culture at HQ - a chart-your-own-course mentality that rewards those who aggressively seek out the job they want and pursue it, or sometimes even create it

Cons

After my long tenure and many Dreamforce conferences, I'm nearly fried. To say the culture is fast paced and the focus is always changing is an understatement. The reason Salesforce always seems on top, and chasing the latest trend, and in the press, is because employees are expected to run harder, carry more, cheer loudly, and pivot constantly. It's the world's biggest startup in behavior. But at the same time, with the recent influx of top career sales leaders from Oracle and what appears to be a board-level mandate for doubling revenue, employees are being asked to do even more with even less, fill higher quotas with smaller territories, less help, and the big company bureaucracy is rearing it's ugly head. Worse still is the politics. When you hire a bunch of smart, aggressive people, and put them in an environment of outsized expectations, throw in a bunch of re-orgs and changing management, and sprinkle with uncertainty and constantly changing priorities, you inevitably get people back stabbing each other and throwing others under the bus to appear smarter and more worthy of promotion. The few at the top will get very, very rich. The rest will lose the sense of personal ownership and start to wonder why they've given up health and family

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Salesforce Response
2y
It's not often that you get the opportunity to respond to a review 10 years in but your comprehensive and thoughtful review has managed to hold on as one of our most popular even a decade in :) It’s exciting to see that the things we love most about the Salesforce of today — super smart colleagues, being at the forefront of tech trends and establishing ourselves as leaders in the space, great benefits and perks to name a few — haven’t changed in the past 10 years. We acknowledge the challenges you faced, such as the pace, shifting priorities, and internal politics. Your advice on maintaining our foundational vision while avoiding big-company bureaucracy is helpful as we continue to grow as the #1 AI CRM. Salesforce is committed to balancing growth with employee well-being and staying true to our core values. We appreciate your insights and dedication over the years. Thanks again for your feedback!
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